Magento 2 shopping cart: importance and functionality
Having the cart in your eCommerce site with various features and convenient design is one of the most important aspects that improve a store’s conversion…
Author: Yevhenii Brzhezynskyi
Web design in eCommerce
The importance of web design is difficult to underestimate because it influences how a website looks and how users interact with it. In terms of…
Approaches to reducing the returns rate in eCommerce
Returns in the retail business usually mean that a customer is dissatisfied with a product or it does not meet expectations. The returns also imply…
Social media marketing in IT
Marketing on social media platforms has become an essential aspect of almost any business because of the number of people that use social media and…
Shopware extensions
Every eCommerce platform has tools to improve the users’ shopping experience and expand a store’s functionality. For Shopware, the use of extensions is an effective…
Live Commerce: what is it? How can it transform eCommerce?
Live commerce has been a trending topic in online shopping for a while due to its success in the Asian market. With the growth of…
What is SaaS?
The concept of delivering software as a service (SaaS) became one of the most lucrative and effective business models for software developers. Moreover, SaaS products…
Unit testing of Shopware plugins
To successfully launch a Shopware plugin that will provide the features for a merchant and generate profits for the developers, it is necessary to perform…
Digital Marketing Trends
Digital marketing trends are constantly changing to catch up with the new audiences and technologies that have the potential to change the way how people…
The most effective checkout practices for an eCommerce store
Making the checkout process as effective as possible is one of the essential factors in increasing conversion and reducing the cart abandonment rate. The eCommerce…